Punjabi singer-actor Diljit Dosanjh is known for his high-energy performances and his ability to handle controversies with humor. During his recent “Dil-Luminati” concert in Hyderabad, he found a clever way to respond to criticism over his lyrics, which were flagged by the Telangana government for allegedly promoting drugs and alcohol.
In a viral moment, Diljit switched up the lyrics to his song “Pehle Lalkare”. Instead of singing “5 tara theke” (5-star bar), he sang “5 tara hotel” (5-star hotel). He also replaced “daaru ch lemonade” (lemonade in liquor) with “Coke ch lemonade” (lemonade in Coke). The crowd loved it, cheering loudly at his witty change!
Coca-Cola’s Perfect Reaction
The best part? Coca-Cola noticed! The brand responded to the viral video with a fun twist, saying, “Chautha kaam twade gaane japne!” (Our fourth job is to sing your songs). This playful reaction fit perfectly with the vibe of the moment and added even more excitement.
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During the same performance, Diljit made another clever swap, singing “Dooja kamm Coke de datt pattne” (the second task is gulping Coke) instead of the original alcohol reference. This quick thinking not only kept the show light-hearted but also avoided further controversy.
Social Media Loved It
The internet went wild! Fans praised Diljit for his creativity, and many pointed out how Coca-Cola scored a free marketing win. One user on X wrote, “Coke has made incredible impressions with the recent tweak in lyrics by Diljit.”
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Another joked, “This could be one in a lifetime free offer for Coca Cola that gave them much highlight.” This spontaneous moment created tons of buzz, showing how Diljit’s humor and creativity can win over both fans and brands effortlessly.