Bollywood star Shah Rukh Khan’s son Aryan Khan, who has been trying to establish his standing in the industry away from the shadow of his father, founded Slab Ventures, based in The Netherlands, along with Bunty Singh and Leti Blagoeva. Their idea is to provide a springboard for their idea of bringing a luxury collective to the world.
D’Yavol, a global luxury collective brand backed by SRK, was launched in June 2023. Its flagship Inception is a non-chill filtered blended malt Scotch whisky that, according to its official description, blends eight distinct single malts from the illustrious regions of the Highlands, Lowlands, Island regions, and Speyside.
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D’Yavol Inception awarded Best Overall Scotch at the 2024 New York World Spirits Competition
According to reports, Aryan Khan’s Inception non-chill filtered blended malt Scotch whisky has been awarded Best Overall Scotch at the 2024 New York World Spirits Competition. It has also been named as Best of Class Blended Malt Scotch Whiskey. The competition is said to recognize exceptional quality and craftsmanship across the spirits spectrum.
The whisky offers a layer of dark chocolate, dried fruit, and oak spice, balanced with subtle notes of smoked wood, ripe plums, spiced vanilla, and a gentle smokiness. This is not the first prestigious award Inception has won, as it also earned Gold at the International Wine and Spirits Awards (IWSA), Double Gold at the New York World Spirits Competition (NYWSC), and ‘Blended Scotch of the Year’ at the Asia International Spirits Competition (AISC) in the 2024 editions, respectively.
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Aryan Khan says the win is ‘validation’ and an ‘inspiration’
Co-founder of D’YAVOL, Aryan Khan, shared that winning such a prestigious award feels like a validation and an inspiration for everyone who works at D’YAVOL. He added that the award is proof that their belief in authenticity, quality, and craftsmanship is recognized and resonated globally.
D’YAVOL also offers Estate Vodka, produced in Poland, and a blended Scotch whisky, VORTEX, in its portfolio.
One drink that can be made using Inception is Irish American Coffee Bourbon/whisky of your choice (60 ml), brown sugar (1 tbsp), coffee (1 cup), and heavy cream (to taste).
